Deleted: WWI poster, "We are saving you, you save food", 1914. Image: Toronto Public Library
File information | File size | Options |
Original JPG File1426 × 1920 pixels (2.74 MP) 12.1 cm × 16.3 cm @ 300 PPI |
1.5 MB | Restricted |
Screen594 × 800 pixels (0.48 MP) 5 cm × 6.8 cm @ 300 PPI |
172 KB | Restricted |
Resource ID
7925
Access
Open
Credit Line
Toronto Public Library
Date of Creation
1914
Keywords
World War I, World War II, Industry, advertising, food production, propaganda
Program Category
Marketing and Communication
Rights
Public Domain
Caption
WWI poster, "We are saving you, you save food", 1914. Image: Toronto Public Library
Description
The Canadian government, like most governments during the World Wars, pushed for household food rationing to allow national food production to focus on supplying soldiers with adequate means. To help with rationing, ration stamps were issued to limit the purchasing of things like eggs, butter, wheat, and meat - things that could be used to support Canada's overseas troops. Aside from rationing, it was also encouraged that those on the home front preserve their own fruits and vegetables, to prevent shortages in the winter, and they were also strongly encouraged to be resourceful and avoid any wastefulness. Some on the home front took to gardening and growing their own fruits or vegetables. These gardens became known as 'victory gardens'.